The MTA-ATD Committee Social Responsibility Award
Celebrating Our Collective Impact
What do we mean by Social Responsibility?
At its heart, social responsibility is about our shared commitment to be good neighbors and ethical leaders. It is the belief that our industry is at its best when we use our resources to create positive ripples in the world around us.
Whether you are an individual, a dedicated team, or an entire corporation, social responsibility means taking active steps to improve the lives of others. This can look like many different things: protecting our natural environment, volunteering in our local towns, leading diversity and inclusion, or finding innovative ways to give back through philanthropy. If you are working to leave your community better than you found it, we want to hear your story.
Who can apply?
This award is designed to celebrate the heart of our industry. It is open to all inspiring
- individuals (employed by MTA member companies in good standing),
- groups (employed by MTA member companies in good standing), or
- MTA member companies in good standing.
How We Celebrate Your Work (The Criteria)
We know that every project is unique. To ensure every applicant is heard fairly, our committee looks at the four key pillars below. We aren’t just looking for “big” projects; we are looking for meaningful ones.
Heart & Responsibility (30%)
We want to understand the “why” the “motivation” behind your work. How was this project designed to improve the ethical, social, or environmental footprint of yourself, team or company? We value initiatives that stem from a genuine desire to do better.
Real-World Impact (30%)
Tell us about the change you’ve seen. This isn’t just about numbers; it’s about the tangible difference made in the lives of community members or the health of our environment. Consider including measurable outcomes or qualitative results, which will help provide a clear overview of your initiative.
The 5 W’s: Who, What, Why, Where, When.
Legacy (20%)
Is this a project that can keep growing? We are looking for initiatives that are sustainable over time or can be used as a blueprint for others to follow. We love seeing ideas that have the “legs” to keep moving forward. Highlight the ongoing benefits of the project or the initiative.
The Power of Teamwork (20%):
How did you or your team contribute to meet the goals of the project or initiative. Whether you collaborated with industry partners, local charities, or diverse community groups to reach your goal.
How to Share Your Story (The Procedure)
Applying for an award should feel like sharing success with a friend. To get started, please fill out our online entry form. We encourage you to be as descriptive as you like!
Tell Us Your Story
- In 250 to 1,000 words, tell us about the journey. Where did the idea start? How were other team members engaged to follow your vision? What were you hoping to achieve? Give us the history and the heartbeat of the project.
Show Us the Results
- Describe the outcomes you achieved. While we appreciate data and metrics (the “how many”), we also value the qualitative stories (the “who”) that show your methodology in action. Do you have any supporting materials, such as Photos, Testimonials, Articles or Reports?
Connect the Dots
- Briefly explain how your work reflects the four pillars mentioned above (Heart & Responsibility, Real World Impact, Lasting Legacy, and The Power Of Teamwork).
Bring it to Life
- We love to see your work in action! Please attach any supporting materials that help tell your story—this could include photos of your team, news articles, internal reports, or even short videos.
Selection Process:
A subcommittee will be formed of three people from the ATD Executive Committee and they will score the submissions based on the criteria scoring.
Award:
- $2500 Monetary amount donated to a registered charity of recipients choice, acknowledging the award. (Receipt to MTA)
- $500 Plaque or banner to recognize the company or individual
- $2000 Video to be played at Fall Awards when presenting award
- 2 tickets to Fall Awards Gala for recipient
Nomination Form
First, choose an individual, group, or business from the drop down menu, then complete the application form with as much detail and supporting documents possible.